[{"data":1,"prerenderedAt":567},["Reactive",2],{"global/en":3,"projects/post/zojo/en":69,"locales_/en/projects/zojo":565},{"_path":4,"_dir":5,"_draft":6,"_partial":6,"_locale":7,"defaultSeoTitle":8,"defaultSeoDescription":9,"promoBar":10,"header":19,"cookiesBox":40,"footer":58,"_id":64,"_type":65,"title":66,"_source":67,"_file":68,"_extension":65},"/global/en","global",false,"","Holy Studio – branding studio","Discover how our branding studio redefines the brand creation process. Stand out in the market and attract your ideal clients.",{"text":11,"additionalInfo":17,"contactUrl":18},{"link":12,"part1":13,"part2":14,"part3":15,"part4":16},"Write to us","and receive a free","brand image analysis","as a gift","Absolutely no obligations!","* limited-time offer","/en/contact",{"nav":20,"contactButton":39},{"list":21},[22,25,28,36],{"name":23,"href":24},"Offer","/en/offer",{"name":26,"href":27},"Portfolio","/en/portfolio",{"name":29,"href":30,"dropdown":31},"About us","/en/about-us",[32,33],{"name":29,"href":30},{"name":34,"href":35},"FAQ","/en/faq",{"name":37,"href":38},"Guides","/en/guide",{"href":18},{"title":41,"description":44,"buttonModify":45,"buttonSubmit":47,"preferencesFields":52},{"default":42,"editing":43},"Cookies","Cookie Preferences","\u003Cp>We use cookies for analytics to make our website and services better. You can learn more in our \u003Cstrong>\u003Ca class=\"u-text-underline\" href=\"/en/privacy-policy\" target=\"_blank\">Privacy Policy\u003C/a>\u003C/strong> documents.\u003C/p>",{"name":46},"Customize",{"acceptDefaults":48,"savePreferences":50},{"name":49},"Accept all",{"name":51},"Save and continue",{"chooses":53},[54],{"name":55,"value":56,"label":57},"preferences","googleAnalytics","Google Analytics",{"buttonPrivacy":59,"buttonCookies":62},{"name":60,"href":61},"Privacy policy","/en/privacy-policy",{"name":63},"Cookies preferences","content:global:en.json","json","En","content","global/en.json",{"_path":70,"_dir":71,"_draft":6,"_partial":6,"_locale":7,"title":72,"description":73,"projectMain":74,"theLinksPrevNext":517,"supportText":530,"theCooperation":538,"_id":563,"_type":65,"_source":67,"_file":564,"_extension":65},"/projects/post/zojo/en","zojo","Zojo Elixirs | Holy Studio – branding studio","ZOJO - classy supplements offering unique blends of natural ingredients in exceptionally designed packages.",{"list":75},[76,168,181,188,213,223,229,262,289,309,317,325,331,347,353,369,373,389,395,425,431,439,463,491],{"sectionName":77,"data":78},"hero",{"title":79,"subtitle":80,"image":81,"description":84,"categories":85,"scope":100},"Supplement packaging reimagined – adding elegance to wellness","Zojo Elixirs",{"srcset":82,"alt":83},"/projects/zojo/portfolio_zojo_okladka_1.jpg","Project cover – grid of various Zojo Elixirs products","\u003Cp>Tailored to varied lifestyles and needs, ZOJO Elixirs has formulated blends of natural ingredients to elevate beauty, energy, health, and well-being. We've shaped ZOJO's visual branding, and during our five-year partnership, we've brought to life 13 unique nutraceutical packages.\u003C/p>",[86,91],{"title":87,"list":88},"Year",[89],{"name":90},"2017-2022",{"title":92,"list":93},"Industry",[94,96,98],{"name":95},"Wellness & Beauty",{"name":97},"Nutraceuticals",{"name":99},"Supplements",{"variant":101,"title":102,"list":103},"carousel","Scope of work",[104,112,122,138,148,158],{"data":105},{"title":106,"list":107},"Research",[108,110],{"name":109},"market analysis",{"name":111},"trend analysis",{"data":113},{"title":114,"list":115},"Visual identity",[116,118,120],{"name":117},"logo",{"name":119},"basic stationery (email footer, business card, roll-up)",{"name":121},"pattern",{"data":123},{"title":124,"list":125},"Packaging",[126,128,130,132,134,136],{"name":127},"primary series of 8 products",{"name":129},"liquid collagen",{"name":131},"pink drink latte",{"name":133},"golden adapto latte",{"name":135},"pearl",{"name":137},"caddy",{"data":139},{"title":140,"list":141},"Printed materials",[142,144,146],{"name":143},"product catalogue",{"name":145},"mini product catalogue",{"name":147},"gift cards",{"data":149},{"title":150,"list":151},"Web design",[152,154,156],{"name":153},"analysis and proposed optimization plan",{"name":155},"mockups",{"name":157},"responsive website design",{"data":159},{"title":160,"list":161},"Launch",[162,164,166],{"name":163},"coordination with printers",{"name":165},"support in organising product photoshoots",{"name":167},"concept and design of the PR package (for press and influencers)",{"sectionName":169,"data":170},"grid",{"sectionProps":171,"list":174},{"theme":172,"themeHalf":173},"1","5",[175],{"type":176,"isRounded":177,"image":178},"full",true,{"srcset":179,"alt":180},"/projects/zojo/portfolio_zojo_01.jpg","Close-up of Zojo products grid",{"sectionName":182,"data":183},"contentDefault",{"sectionProps":184,"subtitle":185,"title":186,"content":187},{"theme":172},"Logo","\u003Cspan class=\"u-font-primary\">Z for Zojo\u003C/span>","\u003Cp>In the ZOJO logo, there's no tangle of intricate metaphors. Its design is straightforward: two gently arched shapes come together to outline the letter Z, influenced by the form of leaves, symbolising the natural essence of the ingredients.\u003C/p>",{"sectionName":169,"data":189},{"sectionProps":190,"imgLoadingColor":191,"list":192},{"theme":172},"3",[193,198,203,208],{"type":194,"isRounded":177,"image":195},"long",{"srcset":196,"alt":197},"/projects/zojo/portfolio_zojo_02.jpg","Zojo logo",{"type":199,"isRounded":177,"image":200},"medium",{"srcset":201,"alt":202},"/projects/zojo/portfolio_zojo_03.jpg","Inner packaging of Zojo products",{"type":204,"isRounded":177,"image":205},"small",{"srcset":206,"alt":207},"/projects/zojo/portfolio_zojo_04.jpg","Hand holding The Gorgeous Formula jar",{"type":194,"isRounded":177,"imgTargetFormat":209,"image":210},"gif",{"srcset":211,"alt":212},"/projects/zojo/portfolio_zojo_05.gif","Animation of Zojo emblem transforming into a floral pattern",{"sectionName":214,"data":215},"testimonial",{"sectionProps":216,"imgLoadingColor":191,"type":217,"image":218,"title":220,"subTitle":221,"content":222},{"theme":172},"person",{"src":219},"/pic-opinion-grid-marta-ravensdale.png","Marta Ravensdale","owner of Zojo Elixirs","\u003Cp>The symbol gives off vibes of the equality sign, aligning seamlessly with the essence of ZOJO The Gorgeousness Company.\u003C/p>",{"sectionName":182,"data":224},{"sectionProps":225,"subtitle":226,"title":227,"content":228},{"theme":173},"Key visual","\u003Cspan class=\"u-font-primary\">Basic product line\u003C/span>","\u003Cp>Inspired by the brand emblem, we crafted an expansive pattern with varied yet consistently rounded shapes, evoking organic forms and feminine curves. Against a white backdrop, the black pattern's high contrast ensures it stands out and aligns easily with the symbols of individual formulas.\u003C/p>",{"sectionName":169,"data":230},{"sectionProps":231,"list":232},{"theme":173},[233,237,242,246,250,254,258],{"type":194,"isRounded":177,"image":234},{"srcset":235,"alt":236},"/projects/zojo/portfolio_zojo_06.jpg","Zojo outer packaging among flowers",{"type":238,"isRounded":177,"image":239},"half",{"srcset":240,"alt":241},"/projects/zojo/portfolio_zojo_07.jpg","Inner packaging of The Young Formula",{"type":238,"isRounded":177,"image":243},{"srcset":244,"alt":245},"/projects/zojo/portfolio_zojo_08.jpg","Inner packaging of The Supergreens Formula",{"type":194,"isRounded":177,"image":247},{"srcset":248,"alt":249},"/projects/zojo/portfolio_zojo_09.jpg","Large and small outer packaging of The Supergreens Formula",{"type":238,"isRounded":177,"image":251},{"srcset":252,"alt":253},"/projects/zojo/portfolio_zojo_10.jpg","Three black-and-white Zojo boxes stacked on top of each other",{"type":238,"isRounded":177,"image":255},{"srcset":256,"alt":257},"/projects/zojo/portfolio_zojo_11.jpg","Packaging of The Collagen Formula",{"type":194,"isRounded":177,"image":259},{"srcset":260,"alt":261},"/projects/zojo/portfolio_zojo_12.jpg","Four jars of Zojo products with powders scattered on lids",{"sectionName":263,"data":264},"mainObjectives",{"sectionProps":265,"subtitle":266,"title":267,"content":268,"image":269,"list":272},{"theme":173},"Strategy","\u003Cstrong class=\"is-hightlight u-font-primary\">Primary goals\u003C/strong>","\u003Cp>When ZOJO Elixirs stepped onto the scene in 2018, nutraceuticals and supplements weren't the buzzing sectors they are today. Aligning ZOJO for projected sales boosts in this domain, our compass pointed towards global trends.\u003C/p>",{"src":270,"alt":271},"/projects/zojo/portfolio_zojo_13.png","Illustration depicting ingredients falling into an open Zojo jar",[273,277,281,285],{"isOpened":177,"data":274},{"title":275,"description":276},"Premium packaging","\u003Cp>We envisioned a design to allure the clientele of renowned perfumeries and chic concept stores, paving new, unconventional avenues for sales.\u003C/p>",{"isOpened":6,"data":278},{"title":279,"description":280},"Spotlight on adaptogens","\u003Cp>During ZOJO's early days, adaptogens resonated mainly with those dialled into natural medicine or biohacking. Our goal? Broaden that spectrum.\u003C/p>",{"isOpened":6,"data":282},{"title":283,"description":284},"More than just supplements","\u003Cp>Despite enhancing dietary values, nutraceuticals diverge from your run-of-the-mill supplements. Highlighting this divergence, especially visually, was crucial.\u003C/p>",{"isOpened":6,"data":286},{"title":287,"description":288},"Nurturing habit","\u003Cp>For supplements to yield their full benefits, consistency is vital. An appealing package not only complements any setting but also encourages daily use.\u003C/p>",{"sectionName":169,"data":290},{"sectionProps":291,"list":292},{"theme":173},[293,297,301,305],{"type":194,"isRounded":177,"image":294},{"srcset":295,"alt":296},"/projects/zojo/portfolio_zojo_14_1.jpg","Packaging of The Gorgeous Formula",{"type":204,"isRounded":177,"image":298},{"srcset":299,"alt":300},"/projects/zojo/portfolio_zojo_15.jpg","Packaging of The Bikini Body Formula",{"type":204,"isRounded":177,"image":302},{"srcset":303,"alt":304},"/projects/zojo/portfolio_zojo_16.jpg","Packaging of The Sexy Formula",{"type":204,"isRounded":177,"image":306},{"srcset":307,"alt":308},"/projects/zojo/portfolio_zojo_17.jpg","Packaging of The Gorgeous Formula covered with leaves",{"sectionName":182,"data":310},{"sectionProps":311,"title":312,"content":313,"image":314},{"theme":173},"\u003Cspan class=\"u-font-primary\">Main series symbolism\u003C/span>","\u003Cp>For the primary ZOJO series, we highlighted distinctive ingredients and their diverse applications. While packages maintain harmonised appearance — emphasising the series' cohesion — each blend's distinct character shines through, capturing both ZOJO's essence and the blend's uniqueness.\u003C/p>",{"srcset":315,"alt":316},"/projects/zojo/portfolio_zojo_18.jpg","Icons of the product series – Gorgeous, Beauty Pageant, Bikini Body, Young, Sexy, Supergreens, Collagen, and I Love You",{"sectionName":169,"data":318},{"sectionProps":319,"list":320},{"theme":173},[321],{"type":194,"isRounded":177,"image":322},{"srcset":323,"alt":324},"/projects/zojo/portfolio_zojo_19.jpg","Illustration of three Zojo jars on a green background",{"sectionName":182,"data":326},{"sectionProps":327,"subtitle":328,"title":329,"content":330},{"theme":173},"Expanded range","\u003Cspan class=\"u-font-primary\">Golden Adapto Latte & Pearl\u003C/span>","\u003Cp>With the introduction of these products to the ZOJO range, it was essential to accentuate their distinct features. Although they adhere to ZOJO's signature colours and patterns, their exclusive designs and ingredient-centric symbols, enriched by metallic foils, set them apart.\u003C/p>",{"sectionName":169,"data":332},{"sectionProps":333,"list":334},{"theme":173},[335,339,343],{"type":238,"isRounded":177,"image":336},{"srcset":337,"alt":338},"/projects/zojo/portfolio_zojo_20.jpg","Packaging of Golden Adapto Latte next to a glass with a cocktail",{"type":238,"isRounded":177,"image":340},{"srcset":341,"alt":342},"/projects/zojo/portfolio_zojo_21.jpg","Pearl packaging",{"type":194,"isRounded":177,"image":344},{"srcset":345,"alt":346},"/projects/zojo/portfolio_zojo_22.jpg","Open jar of Golden Adapto Latte",{"sectionName":182,"data":348},{"sectionProps":349,"subtitle":350,"title":351,"content":352},{"theme":173},"Designing for sales","\u003Cspan class=\"u-font-primary\">Chic ingredient, two ways\u003C/span>","\u003Cp>Hydrolyzed collagen had already found its place in our original lineup. Adding two new collagen variations called for a unique visual representation. The collagen and ashwagandha blend, envisioned as a pink latte, showcases a refreshed design featuring side illustrations.\u003C/p>",{"sectionName":169,"data":354},{"sectionProps":355,"list":356},{"theme":173},[357,361,365],{"type":194,"isRounded":177,"image":358},{"srcset":359,"alt":360},"/projects/zojo/portfolio_zojo_23.jpg","Packaging of Zojo Pink Drink on a pink background",{"type":238,"isRounded":177,"image":362},{"srcset":363,"alt":364},"/projects/zojo/portfolio_zojo_24.jpg","Packaging of Zojo Pink Drink",{"type":238,"isRounded":177,"image":366},{"srcset":367,"alt":368},"/projects/zojo/portfolio_zojo_25.jpg","Hands adding powder from Pink Drink packaging into a glass",{"sectionName":182,"data":370},{"sectionProps":371,"content":372},{"theme":173},"\u003Cp>Conversely, the liquid collagen seamlessly integrates into the main series, marked by its monochrome label and minimalist icon.\u003C/p>",{"sectionName":169,"data":374},{"sectionProps":375,"list":376},{"theme":173},[377,381,385],{"type":194,"isRounded":177,"image":378},{"srcset":379,"alt":380},"/projects/zojo/portfolio_zojo_26.jpg","Bottle of Collagen Beauty Booster liquid lying down",{"type":238,"isRounded":177,"image":382},{"srcset":383,"alt":384},"/projects/zojo/portfolio_zojo_27.jpg","Bottle of liquid collagen Collagen Beauty Booster",{"type":238,"isRounded":177,"image":386},{"srcset":387,"alt":388},"/projects/zojo/portfolio_zojo_28.jpg","Model holding packaging of Zojo liquid collagen",{"sectionName":182,"data":390},{"sectionProps":391,"subtitle":392,"title":393,"content":394},{"theme":172},"Printed assets","\u003Cspan class=\"u-font-primary\">Catalogues & gift cards\u003C/span>","\u003Cp>In addition to product design, ZOJO Elixirs entrusted us with their gift cards and dual catalogues. Gift cards mirror the core product aesthetic in monochrome, adapting to various occasions. The extensive catalogue, celebrating the brand's debut, features over 60 icons denoting ingredients and properties. The compact version, targeting international audiences, offers translations in both English and German.\u003C/p>",{"sectionName":169,"data":396},{"sectionProps":397,"imgLoadingColor":191,"list":398},{"theme":172},[399,404,408,413,417,421],{"type":194,"isRounded":177,"imgTargetQuality":400,"image":401},"90",{"srcset":402,"alt":403},"/projects/zojo/portfolio_zojo_29.jpg","Open and closed brochure with Zojo product catalog",{"type":204,"isRounded":177,"image":405},{"srcset":406,"alt":407},"/projects/zojo/portfolio_zojo_30.jpg","Fragment of brochure with products",{"type":199,"isRounded":177,"imgTargetQuality":409,"image":410},"97",{"srcset":411,"alt":412},"/projects/zojo/portfolio_zojo_31.jpg","Selected page from product catalog showing ingredient icons",{"type":194,"isRounded":177,"image":414},{"srcset":415,"alt":416},"/projects/zojo/portfolio_zojo_32_eng.jpg","Icons of formula ingredients",{"type":238,"isRounded":177,"image":418},{"srcset":419,"alt":420},"/projects/zojo/portfolio_zojo_33.jpg","Two black-and-white gift cards",{"type":238,"isRounded":177,"image":422},{"srcset":423,"alt":424},"/projects/zojo/portfolio_zojo_34.jpg","Open gift card",{"sectionName":182,"data":426},{"sectionProps":427,"subtitle":428,"title":429,"content":430},{"theme":172},"Website","\u003Cspan class=\"u-font-primary\">Making it user-friendly\u003C/span>","\u003Cp>Zaprojektowaliśmy dla ZOJO Elixirs dwie strony internetowe – pierwszą na start, gdy dostępna była wyłącznie podstawowa linia produktów, a marka zbierała feedback od pierwszych klientów. Oraz drugą, gdy asortyment ZOJO był już większy, a marka bogatsza o liczne wnioski z analizy rosnącego rynku, pojawiającej się konkurencji i własnej strategii sprzedaży.\u003C/p>",{"sectionName":169,"data":432},{"sectionProps":433,"imgLoadingColor":191,"list":434},{"theme":172},[435],{"type":194,"isRounded":177,"image":436},{"srcset":437,"alt":438},"/projects/zojo/portfolio_zojo_35.jpg","Zojo homepage",{"sectionName":440,"data":441},"contentWithThreeItems",{"sectionProps":442,"data":444},{"theme":172,"name":443},"alt",[445,451,457],{"type":443,"data":446},{"image":447,"imgLoadingColor":191,"title":449,"content":450},{"src":448,"alt":7},"/projects/zojo/portfolio_zojo_ikony_1.svg","Designed for everyone","\u003Cp>Our design ensures clarity and ease of use for both seasoned nutraceutical enthusiasts and newcomers.\u003C/p>",{"type":443,"data":452},{"image":453,"imgLoadingColor":191,"title":455,"content":456},{"src":454,"alt":7},"/projects/zojo/portfolio_zojo_ikony_2.svg","Help on hand","\u003Cp>Clear descriptions and an intuitive QUIZ lend a guiding hand to those looking for the right product.\u003C/p>",{"type":443,"data":458},{"image":459,"imgLoadingColor":191,"title":461,"content":462},{"src":460,"alt":7},"/projects/zojo/portfolio_zojo_ikony_3.svg","Dish up creativity","\u003Cp>ZOJO's powdered formulas are versatile. Our design spotlights recipe inspirations to enhance daily meals.\u003C/p>",{"sectionName":169,"data":464},{"sectionProps":465,"imgLoadingColor":191,"list":466},{"theme":172},[467,471,475,479,483,487],{"type":194,"isRounded":177,"image":468},{"srcset":469,"alt":470},"/projects/zojo/portfolio_zojo_36.jpg","Product page",{"type":199,"isRounded":177,"image":472},{"srcset":473,"alt":474},"/projects/zojo/portfolio_zojo_37.jpg","Photo of The Collagen Formula packaging and a snippet of the shopping basket",{"type":204,"isRounded":177,"image":476},{"srcset":477,"alt":478},"/projects/zojo/portfolio_zojo_38.jpg","Fragments of the product page",{"type":194,"isRounded":177,"image":480},{"srcset":481,"alt":482},"/projects/zojo/portfolio_zojo_39.jpg","Blog page with recipes",{"type":238,"isRounded":177,"image":484},{"srcset":485,"alt":486},"/projects/zojo/portfolio_zojo_40.jpg","Fragment of the page with product photos",{"type":238,"isRounded":177,"image":488},{"srcset":489,"alt":490},"/projects/zojo/portfolio_zojo_41.jpg","\"Recently on the blog\" section",{"sectionName":492,"data":493},"summary",{"sectionProps":494,"innerProps":495,"subtitle":496,"title":497,"content":498,"list":499},{"theme":172},{"isMedium":177},"Highlights","\u003Cspan class=\"u-font-primary\">Empowering brand growth\u003C/span>","\u003Cp>Working with ZOJO Elixirs showcases our ethos – we're not just about tasks but about forging strong business relationships. We deeply understand our client's aspirations, crafting strategies that drive measurable results.\u003C/p>",[500,505,509,513],{"isOpened":177,"data":501},{"icon":502,"title":503,"description":504},"bullet-clean","Reliable project execution","\u003Cp>For every ZOJO Elixirs' assignment, our precise planning and reliability ensured that product launches and marketing campaigns progressed seamlessly, backed by our unwavering support.\u003C/p>",{"isOpened":6,"data":506},{"icon":502,"title":507,"description":508},"Industry insightfulness","\u003Cp>Drawing from an intimate knowledge of ZOJO Elixirs' aspirations and the wellness & beauty landscape, our deliverables not only mirrored the brand's essence but were also attuned to evolving market trends and consumer preferences.\u003C/p>",{"isOpened":6,"data":510},{"icon":502,"title":511,"description":512},"Sales-centric design","\u003Cp>Our designs for new product unveilings captured their intrinsic value, supporting ZOJO's overarching sales narrative.\u003C/p>",{"isOpened":6,"data":514},{"icon":502,"title":515,"description":516},"Consistent vision","\u003Cp>Consistency defines our work, yet each project bursts with fresh creativity. With our Creative Director leading, we often surpass brand expectations. This allowed ZOJO to envision broader horizons, trusting our meticulous brand management.\u003C/p>",{"prev":518,"next":523,"button":528},{"url":519,"title":520,"image":521},"/en/projects/mobipol","Mobipol",{"srcset":522},"/projects/routes/project_route_mobipol.jpg",{"url":524,"title":525,"image":526},"/en/projects/coders3","Coders3",{"srcset":527},"/projects/routes/project_route_coders3.jpg",{"name":529,"href":27},"View all projects",{"section":531,"title":533,"button":534,"image":536},{"theme":191,"radius":532},"b","Looking for a partner who can meet \u003Cspan class=\"u-font-primary\">your challenges\u003C/span>?",{"name":535,"href":18},"Request a quote now",{"src":537,"alt":7},"/portfolio_kontakt.png",{"section":539,"subtitle":540,"title":541,"button":542,"data":544},{"isAlt":6},"Contact","Let's talk about \u003Cspan class=\"is-hightlight u-font-primary\">working together\u003C/span>",{"name":543,"href":18},"Go to the form",[545,551,557],{"type":443,"data":546},{"image":547,"title":549,"content":550},{"src":548,"alt":7},"/svg/icons/ico-coop-1.svg","Get in touch within one day","\u003Cp>You don't need to have all the answers.\u003Cbr /> We'll respond to your message within 24 hours (one business day).\u003C/p>",{"type":443,"data":552},{"image":553,"title":555,"content":556},{"src":554,"alt":7},"/svg/icons/ico-coop-2.svg","Use our brief template","\u003Cp>You'll receive it right after sending your inquiry. It will help streamline discussions, allowing you to express your expectations more effectively.\u003C/p>",{"type":443,"data":558},{"image":559,"title":561,"content":562},{"src":560,"alt":7},"/svg/icons/ico-coop-3.svg","Schedule a free consultation","\u003Cp>No strings attached.\u003Cbr /> The initial conversation or video meeting\u003Cbr /> will take around 30 minutes.\u003C/p>","content:projects:post:zojo:en.json","projects/post/zojo/en.json",[566],"pl",1759408441227]